It’s National Women & Girls HIV/AIDS Awareness Day – Get Your Red Pump On!

by Friends of Ebonie


If you’ve missed the memo, today is National Women & Girls HIV/AIDS Awareness Day (NWGHAAD). What exactly does this day mean for you? Well, so glad you asked.

National Women and Girls HIV/AIDS Awareness Day is a nationwide observance that sheds light on the disease’s impact on women and girls. Every year on March 10, and throughout the month of March, thousands of people, advocacy organizations, and local and state public health officials host events and share facts about HIV/AIDS. (source)…One of those organizations just happens to be our friends at The Red Pump Project!

The vision for The Red Pump Project by its founders, Luvvie and Karyn, has made an indelible impact for HIV/AIDS awareness within our peer group. “I came up with the idea of doing something around HIV/AIDS and red shoes…it was an easy connection. Women love shoes and the color that represents AIDS is red,” Luvvie shared with Friends last year. “HIV is something that is completely preventable with education and proper understanding; there was something we could do here,” added Karyn. And something is what we know now as The Red Pump Project.

Throughout the year Luvvie and Karyn, with a host of Ambassadors in Chicago, Atlanta, D.C. – and soon NYC, help to spread the word about safe sex and HIV/AIDS prevention using the oh so infamous red pump. But on today, the day dedicated to the awareness for women and girls, they make us all rock red pumps!

Here’s more about today’s cause and why rocking the red pump is important from The Red Pump Project:

Every 47 minutes in the United States, a woman will be diagnosed with HIV/AIDS. That is our cause and the Rock the Red Pump® campaign is how we take action.

We urge women and girls to continue the conversation with friends, family an peers about the epidemic and its effect on women. Join us by “Rocking the Red Pump” and together we can:

    • Encourage women and girls to get tested and know their status
    • Help decrease the number of women who are HIV-positive
    • Increase awareness of safe practices to prevent HIV infection
    • Help people become aware of the levels of care and treatment

To further commemorate this monumental day, I asked 10 women to answer one question, “What does HIV/AIDS mean to you?” The responses were overwhelming and a true delight to read, which are provided below for you to enjoy:

“When I think of HIV/AIDS, I think of the friends and family members I have lost from the virus. I am also reminded of the millions of people who deal with this on a daily basis. I hate the discrimination and stigma that is put on these individuals and I pray they find a cure for AIDS in the near future.” – Talaina, 48

Read the quotes from the other nine women and how you can support “Rock the Red Pump” here.

In the meantime, if you got the memo and you are rocking your red pumps, snap a picture and post to your Instagram, Twitter AND Facbook using #RockTheRedPump and #NWGHAAD.

Here’s how we’re rocking today….


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